The Rookie Course

The 6 steps to building a digital business that'll have you saying
"Finally! This clicks!"

$107 one-time payment

Everyday rookies are building digital businesses from scratch—and now it’s your turn. The Rookie Course cuts through the crap with no-fluff, no-B.S. lessons that make building the business of your dreams simple, clear, and actually doable.

Let’s be real—it’s not rocket science. You just need someone to show you how.

You’re a rookie now, but not for long. Glad you found me—let’s get to work.

Does this sound like you?

You’re done with the fake promises and the overhyped “make money while you sleep” schemes. You’ve seen enough scammy marketers to last a lifetime. You don’t want fluff. You don’t want B.S.

What you do want is something real. Something authentic. Something sustainable.

You’re ready to create your own online business—one that’s built from the ground up, by YOU. The problem? You have no idea where to start because, let’s face it... you’re a rookie.

meet your teacher, vicki...a 7 figure no b.s. digital entrepreneur

The Rookie Course

Welcome to

If you’re serious about entering the digital space, there are skills you need to learn. That’s where this course comes in.

It’s built for you—the everyday human who’s tired of watching everyone else crush it online while you’re stuck wondering, “But HOW?!" 

Glad you're here.

OK, HERE'S THE DEAL...

With The Rookie Course, you’ll learn:

Want to know the how to's? Listen up:

The 6-Step Blueprint to Build a Digital Business from Scratch—No Influencer Crap Required. **Eye Roll Included.

Step #6: RINSE AND REPEAT...BUT THIS TIME BETTER

Being a forever student will help the digital novice go from “wtf is a reel?” to “Ah this email campaign just nailed messaging to my target audience and I just closed sales!” Trust me on this one.

Step #4: Filling the gap

You’re going to take all the market research you learned in step 3 and connect the two dots for them between where they are today and where they ultimately want to be in regards to the category of business you’re in. The way you connect the dots is by providing them products and services along the way that will help them solve the problems you know they have. 

STEP #5: GETTING THE WORD OUT

Digital marketing is so….now. If you’re not using your smart phone to get the word out, then wtf are you even doing? Dropping a newspaper by stork? Learn how to use the internet to get the word out about this awesome little ecosystem you’ve built.

Step #3: RESEARCH YOUR MARKET LIKE CRAZY

Those human beings above all have problems that you can help them solve. Market research helps you, the business creator, know what those people are thinking about, what problems they are having, what is their ultimate dream outcome, what do they think about when they go to bed at night…

Step #1: Choosing your business CATEGORY

Everyone needs a business category. Think the actual thing your business will be about…health? Wellness? Fitness? Gardening? Sewing? DIYing?...

Step #2: CHOOSING YOUR AUDIENCE

There are actual human beings in that category that you are going to want to hone in on. You can’t be talking about your skincare business to a bunch of skinless people who only care about like, fire breathing. 

What’s in The Rookie Course?

  • How to start a beginner online business from scratch
  • Social monetizer: The mindset of it all
  • Glossary of Commonly used terms

Welcome to The Rookie Course

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  • Choosing a category you want to create your business in
  • Don't know your topic? Let's backdoor our way into it
  • Most popular categories to check out

Step #1: Choosing your Category

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  • Who do you want to talk to? Who will care about what you have to say?
  • Let's create a hologram

Step #2: Choosing your Audience

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  • What is market research?
  • How to actually do it
  • How to use the data from it to shape your business

Step #3: Do market research to find out wtf those people need

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  • Filling a gap product by product
  • What is a digital product and how does it fit into your business?
  • Creating Your Product (Canva)
  • Affiliate Marketing: Finding other products to solve their problems
  • Listing your products for sale on Stan Store

Step #4: Filling the gap

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  • Digital Marketing: What is it and how can you do it effectively?
  • Branding: What it is, how to create it and why it's EVERYTHING.
  • Effective marketing
  • Building an email list with Stan Store
  • Instagram Training
  • Social Media do's and dont's
  • Compliant marketing Guidelines

Step #5: Getting the word out about your business

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  • Learning from Mistakes and Scaling Up
  • Being a forever student

Step #6: Commit to getting better & clearer at steps 1-5

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The individual experiences outlined herein may not represent the typical experience. Background, education, effort, and application all impact results. The information shared here is for example purposes only and is not intended to create a guarantee. Your results will vary. 

Vicki

Vicki’s journey didn’t start with luck—it started with hard work. Armed with a communications degree, she spent 20 years crushing it in sales before discovering network marketing 10 years ago. She built a massive organization, skyrocketing to success.

But she didn’t stop there. After a decade in that space, Vicki pivoted into the digital product world and has never looked back. Today, she’s a voice of authority in the digital marketing and business space, blending passion with purpose.

Vicki’s mission? To show you how to truly monetize the internet—without needing to become a mega influencer, supermodel, or scam artist. It’s all about real strategies, real business, and real success.

“This isn’t some “life-changing” course to “easy passive revenue”. Frankly, those kinds of terms make me want to throw up. This is the no b.s. course that will give the digital novice the foundation they need to learn how to even start to build an online based business so they can start to use their social media in a way that’s super unique to them.

If you’re ready to do the work to have the tools to start your own business, then you’re in the right place.”


Vicki will give you the tools to create & grow an online income without the fluff and in the simplest terms.

Vicki Pollack

Your Mentor

The Rookie Course Price

$107 one-time payment

A member-led community so you can collaborate and immerse yourself with like minded people from all around the world. 

access to the ROOKIE COURSE community

Teaching you the foundational skills to start a business digitally.

6 step approach to digital entrepreneurship

What’s Included:

– Vicki

For the Love of Everything Real, Stop Falling for "Make Money Quick" Schemes. Here’s the deal: There’s no magic formula. No “get rich overnight” BS. You’ve got to learn the skills, use the right tools, and actually put in the work to build a solid foundation. And even then, there are no guarantees.

That’s exactly what this course teaches you—the real starting point.

Don’t waste your money on another “magic in a bottle” scam that promises easy success and delivers nothing but fluff.

It’s time to get real. Get the tools, get the knowledge, and start building your business muscle. Trust me on this one.

See ya soon,

Want Online Income? Learn the Skills, Do the Work, and Own It.

F*ck average. You want epic. I know.

Can I be an affiliate for this if I love it?

Yes! Vicki values education above all else, so the affiliate program has guidelines around it that you’ll learn about in the course. There will be a 50% affiliate commission to those who choose to spread the rookie word.

What if I already have an online business?

If you’re already earning an income with an online business but want to grow it, then check out The Be Better Collection™. If you’ve just started a business and you’re not seeing success yet because you're still lost on how to actually do this, then The Rookie Course is right for you.

For more questions, check out my FAQs catalog.

How do I know if The Rookie Course is right for me?

If you're a total digital novice…
You want to figure out how to create an income online and you need a structure to start with (For example, "Step 1, do this..." etc) then this is the right course for you. It's fluff free and to the point...just like Vicki.

Do you offer payment plans?

No. This is a 1 time payment.

Frequently Asked Questions